Parkinson's NSW: The Parkinson's Challenge

'The only Mannequin Challenge that matters' ( Hijacking the biggest social craze of 2016 to deliver a powerful message about the everyday challenge of living with Parkinsson's. The film was picked up globally, with coverage on 6 continents.

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Campaign Brief Pick of the month

There is currently no cure for Parkinson’s. Until there is, everyday tasks are impossible for people living with the disease. We brought a group of real Parkinson’s sufferers together to hijack the biggest viral craze of 2016 and highlight that until there’s a cure, life is their challenge.
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